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💡 Licensing Educational Courses

Profit from existing courses with no investment.

Author

Odd night
January 13, 2024

Welcome to tonight's Odd Night insight, where we're unlocking a lucrative path in the world of online education.

We’ll be sharing the power of licensing content, and don’t worry, we’ll also be showing you how to get a piece of the pie.

Here’s what we got for you today:
🏫 How to take online courses to the next level
🏦 7 mental models to achieve more in less time
🧑‍💼 CEOs favor in-person employees for raises and promotions.

Today’s Drop 💼

💻 Leveraging Online Courses

🍿 The Big Picture:

Schools face significant pressure to incorporate practical subjects like personal finance into their curriculum, and online courses are expected to play a key role in this educational shift.

With the recent significant growth in the online course market, here’s how you can make the most of this trend.

🛠 The Idea:

You’ll be helping creators and tutors license their existing online courses to schools and universities, so they can teach your clients’ courses in their curriculum.

By helping creators license their courses, opening a new revenue channel for them.

Think of it as being a talent agent for online courses – you find the right 'gigs' for these creators and earn a cut from each successful licensing deal.

Getting Started:

Understand the Market:
Dive into the world of online education and identify trending topics and in-demand skills.

Network with Creators:
Connect with course creators, especially those with high-quality, unique content.

Build Relationships with Institutions:
Reach out to educational institutions or businesses that might benefit from these courses.

Facilitate Deals:
Work on negotiating and setting up licensing agreements between creators and institutions.

🔥 Is the Market Hot?

Dave Ramsey, a renowned financial expert, has successfully ventured into the education sector by licensing his financial literacy courses to schools.

His courses, which cover everything from budgeting to investment strategies, are now a staple in many educational institutions.

Ramsey's model exemplifies how content creators can monetize their expertise by tapping into the educational market, transforming their knowledge into both an educational tool and a profitable asset.

🍞 Revenue Potential:

The numbers speak for themselves, if you secure a $10,000 licensing deal and take a 20% commission, that's $2,000 in your pocket for just one contract.

Multiply that by the number of deals you can facilitate, and you're looking at a significant income stream.

🎯 Conclusion:

Harness your networking skills, master the art of negotiation, and transform this untapped market into your personal goldmine.

The opportunity is ripe – it's your turn to make it big. Let's revolutionize learning and profit together!

Tweet of the Day

Midnight Meme 😂

Odd Notes🕵️‍♂️

Snippets from the shadows

  • 7 mental models to achieve more in less time.

  • Would you use this new Creator Case with an extended keyboard for your iPhone?

  • Around 90% of the 400 CEOs surveyed by KPMG last year indicated a higher likelihood of offering raises and promotions to employees who work in-person.

That wraps up today's business. Stay tuned for the next Odd Night where we turn more late-night thoughts into profitable ventures.

Have a business idea that we could feature? Hit reply and share the 411. If we ride with your plan, you'll see your name in the credits. That a deal?

Disclaimer: This newsletter is educational, not financial advice. Exercise caution and conduct personal research before making investment decisions.