💡 The Million Dollar Newsletter Idea

GM and welcome to Odd Night, the email newsletter that drops a money-making idea straight to your inbox, daily.

This is special. Today is our first ever drop 🔥 and you’re here from the beginning.

On every odd night of the month, we’ll be dropping a business idea that you can grow on your evenings and weekends. Who knows? One of these emails could be your next million-dollar biz.

We promise to keep the emails short and packed with gems. So let’s get started.

Here’s what we got for you today:

• The $1M newsletter model

• ChatGPT’s leaf story

• Crepcheck your CFO

Today’s Drop 💼

Build a TLDR Industry Newsletter

🍿 The Big Picture:

Despite seeming outdated, email newsletters have become an increasingly profitable business in recent years, garnering millions in revenue and offering a promising ROI. Their recent success can be traced back to the rise of businesses like Morning Brew, which generated $20 million in revenue in 2020, according to this report.

🛠 The Idea:

Morning Brew's success secret is simple: condense industry news into a 5-minute digestible newsletter. Your move? Be the go-to TLDR newsletter for an unexplored industry. Like a carpenter's guide to painting and decorating news, compiled weekly or daily.

People crave knowledge and trend awareness, but lack time for lengthy articles. Hence, be the quick fix. Follow Milk Road’s lead, check out their one-liner description: "Become smarter about crypto in 5 minutes." Just swap 'crypto' with your industry. Get this operation rolling.

🔥 Is the Market Hot?

Ex-Morning Brew developers created Beehiiv, a newsletter creation platform which in June 2023 raised a $12.5M series A.

🍞 Revenue Potential:

Newsletters hold business potential as proven by Milk Road, which turned 250,000 subscribers into a multi-million dollar exit within a year.

Newsletters can be powerful income streams. For example, with a 100,000 subscriber base, a 40% open rate, and an ad slot selling at $4,000 featured three times a week, you could generate approximately $48,000 monthly, resulting in $576,000 annually.

Additionally, newsletters can be used to sell your own products like courses or high-ticket items.

🎯 Conclusion:

In a world drowning in data, smart folks curate. A TLDR newsletter isn’t just a service; it's an offer readers can't refuse. Find your alley, serve the goods quickly, and watch the dough roll in. Time to make 'em an offer with bite-sized insights they'll gobble up.

Tweet of the Day

it’s only right to feature Shaan after the above mentions

Midnight Meme 😂

with talks of an upcoming recession, this ones only right

Odd Notes:

• The difference between OKRs and KPIs that you didn’t know you needed

• This week, Apple dropped it’s most expensive iPhone in history

• Football fans: measuring consistency is important in any business. Here’s how consistently the teams in English Premier League performed last season.

That wraps up today's business, we'll meet again on the next odd night with more inside news from the family.

Have a business idea that we could feature? Hit reply and share the 411. If we ride with your plan, you'll see your name in the credits. That a deal?

Disclaimer: This newsletter is educational, not financial advice. Exercise caution and conduct personal research before making investment decisions.