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💡 White Labelling: Launch a Supplements Brand

without actually creating the product

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Odd night
December 27, 2023

Welcome back to the Odd Night table, where we transform late-night ideas into lucrative realities.

As the new year approaches, we're eyeing a profitable opportunity in the world of fitness and health.

Get ready to dive into the thriving world of white label health supplements, where your brand could be the next big name in the wellness industry.

Here’s what we got for you today:
💊 Step by step guide to starting your own supplements store
📰 New York Times is suing Open AI and Microsoft

Today’s Drop 💼

💪 White Labelling Health Supplements

🍿 The Big Picture:

As the new year approaches, gym memberships soar, and fitness resolutions take center stage.

Tonight, we’re unravelling the world of white labeling health supplements – a proven way to create your own successful brand of supplements or protein powders, without actually creating the products.

🛠 The Idea:

What is White Labeling?

White labelling is when a company sells its products, like protein powder, to other businesses. These businesses then label and sell these products under their own brand names. For example, a manufacturer makes a generic protein bar, which different fitness brands then sell as their own, each with unique packaging and branding.

🤙 Advantages:

💰 Cost-Effective: White labeling allows companies to avoid the high costs of manufacturing, research, and development, focusing instead on branding and marketing.

💨 Quick Market Entry: This approach enables businesses to introduce new products to the market swiftly, bypassing the time-consuming process of product development and testing.

✅ Assured Quality: Products sourced from reputable white label manufacturers often maintain high quality, providing businesses with reliable products to offer under their brand.

Embark on a journey to create your own white label supplement brand. Here's your roadmap:

  1. Supplier Scouting: Find a company that allows you to white label their products or manually hit up companies you like and ask them if they’d be open to white labelling 🤷🏽‍♂️

  2. Branding and Marketing Strategy: Utilize the waiting period for samples to build your brand's identity. Secure your online presence with a domain and social media handles, and craft a compelling brand story, logo, and packaging design.

  3. Market Launch: With your branding set and product quality confirmed, it's time to launch. Set up your Shopify store and kickstart your marketing campaign using the final product samples.

🔥 Is the Market Hot?

The Global Dietary Supplements Market is booming, expected to reach $260 billion by 2028. This growth trajectory presents a lucrative opportunity for private label brands.

🍞 Revenue Potential:

Consider the success stories of entrepreneurs like Tom Wang and Ryan Maya.

Wang turned a $5,000 investment into a $10 million supplement brand, while Maya has built multiple million-dollar businesses in diverse private label niches.

Ryan Maya

🎯 Conclusion:

With your white label health supplement brand, you're not just entering a market – you're creating a movement.

From meticulous product selection to impactful branding, every step you take is a stride towards success.

It's time to turn resolutions into revolutions💰

Tweet of the Day

Midnight Meme 😂

Odd Notes🕵️‍♂️

Snippets from the shadows

  • NASA funds sending two US spacecrafts to the moon in early 2024

  • The New York Times is suing Open AI and Microsoft for copyright infringement for using articles to train AI

  • Apple is banned from selling it’s latest Apple watches in the US

That wraps up today's business, we'll meet again on the next odd night with more inside news from the family.

Have a business idea that we could feature? Hit reply and share the 411. If we ride with your plan, you'll see your name in the credits. That a deal?

Disclaimer: This newsletter is educational, not financial advice. Exercise caution and conduct personal research before making investment decisions.